Naluri Hidup is a digital platform that helps to accelerate scale (accessibility) and affordability of mental healthcare support and it is a digital interface (chat messaging) between professional psychologists and users, bridges the "stigma" gap - allowing users to more comfortably engage with therapy and sounselling, rather than in-person sessions. The vision is to help catalyse the growth and adoption of mental healthcare across emerging markets in Asia, which significantly lags developed markets in terms of mental healthcare professionals per population.